MTL Card
Products
Reimagining the card industry
THE CHALLENGE
When MTL Card Products first approached Powell Creative, they knew their brand was off target. It wasn't communicating the right brand message, both visual and verbal. Everything from their logo design to their website, letterhead, and print collateral was inconsistent, which didn't deliver the professionalism and credibility they're all about.
We started work on MTL's Brand Messaging and Visual Brand Development to give us an excellent base to launch their new brand. Everything we created for MTL needed to have a professional, fresh look about it. That's what we do for every client, every project we approach.
Here, you'll see how the new MTL Card Product brand's various components fit together and communicate a reliable and vibrant message.
THE SOLUTION
Brand Messaging
Logo Design
Corporate Identity
Trade Show Graphics
Website Design & Development
Print Collateral